Regular Instagram posts are the cornerstone of any successful Instagram strategy.
It’s important to find the right balance when posting on Instagram. You want to share very little and risk your post going unnoticed, but at the same time, you want to overdo it and have Instagram mistake you for a spam account.
Also, you need to know how much time and energy you must put into the platform. If you have a social media team or are a solo entrepreneur, we can advise you on how often to post on Instagram as you work on your social media marketing strategy.
So, we did some digging and found out what Instagram shares with the public. We also looked at different strategies and chatted with a successful marketer for tips on how often you post on Instagram.
Are you ready to dive into practical steps and tips? Let’s go for it.
How often do you post on your Instagram feed?
The first piece of the puzzle is how often to post on Instagram feed.
As you know, the feed part of Instagram focuses on single images, videos, and carousel postings.
When it comes to answering the question, “How much content should I post on my Instagram feed?” the answer is two or three feeds a week are ideal for businesses that typically offer a variety of content in the marketing world.
You can easily overwhelm your followers with multiple feed posts and other Instagram content.
How often do you post Reels on Instagram?
Instagram Reels have exploded in popularity over the past year. An estimated 2 billion people use Reels every month.
As a business person, you should have expected the same. Instagram aims to expand beyond its original focus on photos and compete with TikTok. For this reason, Instagram Reels are becoming a staple in social media platforms.
While the frequency with which you upload Reels affects how many people see it, what matters is the quality and content of the threads in your films.
In this part, marketers and Instagram users ask, “How many Reels should I post daily? Or “How often do you post Reels on Instagram?”.
As Reels grow in popularity, the recommended number to publish weekly to grow your following is four to seven. Knowing that the leaders share this number in a day
is interesting.
We recommend planning your Reels if you want to upload regularly. That way, you can avoid the hassle of constantly touching yourself.
Instagram users tend to interact with Reels more than specific posts. If you want to take advantage of the growth in organic views, ensure your videos are high quality. While preparing your content, engaging with your audience and frequently following up with business descriptions is important.
How often do you post stories on Instagram?
In the last part, discuss this app’s popular Instagram stories section. So, “How often do you post stories on Instagram?”
When asked this question, Adam Mosseri, head of Instagram, suggested that brands post “a couple of posts a day.”
Yes, it’s interesting that some brands are completely inconsistent with the frequency of Instagram posts.
Did you know that some popular brands are super active on social media and share up to 10 stories daily? But on the other hand, some brands don’t publish a single article. It’s interesting how different brands approach their social media presence!
Overall, sharing content is an effective way to engage your audience. Now that you know the industry standards, feel free to use your judgment when deciding how much to bid.
Remember that the more information you share, your followers will engage. If you offer something of value, users will want to return for more.
Now that you have complete data about the planning to post on Instagram, let’s see what is the best time to post on Instagram:
What is the best time to post on Instagram?
Yes, choosing the right time to post on Instagram is important because recency greatly affects how your content ranks.
Did you know that getting more people to interact with your post within the first hour of posting increases your organic like rate?
It’s so interesting! Experts still don’t have a definitive answer on when to post on Instagram, and based on the account and its activities, you should examine and find the best one for your Instagram account.
In final,
Ultimately, it’s not a one-size-fits-all approach to posting on Instagram. It depends on many things, like what you’re trying to achieve, how good your content is, and what your followers want to know. Also, finding the right balance between consistency and quality content is important.
Ultimately, it’s all about finding a posting frequency that works for you, connects with your audience, and keeps your content top-notch.
If you want to do well on Instagram, look at how you’re doing regularly and be open to changing your approach. This will help you succeed!
So, we tried to collect the best data that would benefit you, and we hope you can use them and find the practical answer to this question: “How often you should post on Instagram?”
We want you to share your experiences and ideas in this case.